San Francisco, California, Berlin, Germany, January 25, 2007 -— Avestar-IP, LLC, today announced the general availability of its industry-leading automated online auction monitoring tool EAASA (Electronic Auction Analysis and Scam Alerting), featuring advanced analytical tools to monitor and analyze online auctions for market pricing, demand, volume sellers, fraud, dumping, and other types of valuable intelligence associated with online auctions and Internet sales. Pronounced “ee-say,” the module represents functionalities that have been field tested for over a year in close coordination with Avestar-IP strategic partners and top clients. Representing a wide range of industries—from pharmaceutical manufacturers to luxury goods makers to entertainment companies—the test group offered continuous feedback to the Avestar-IP technology team. The result is a new Internet tool of enormous practical value to any business interested in monitoring and analyzing Internet pricing.
“EAASA is a watershed application in terms of advanced software development, ease of use, and Internet intelligence gathering capabilities. All of the functionalities and features were developed based on direct customer specifications. Our customers have been facing ongoing problems and difficulties with tracking online sales of products and establishing market pricing for a wide variety of products. EAASA was specifically developed to address those difficulties,” said Altura Ewers, Avestar-IP cofounder and SVP.
EAASA is the first stand-alone module of the patent-pending ULTRA Intelligence Platform an automated system for searching, archiving, and analyzing the billions of global Internet pages. ULTRA and EAASA are available exclusively from Avestar-IP and are sold in the form of one-time reports and as an ongoing monitoring service.
Media contact: Amy Chun, BIG HOUSE Studio amy.chun@abighouse.com Tel. +1 415 865 1441
About Avestar-IP, LLC
Avestar-IP, LLC was created by Navastream to address the growing challenges businesses face managing their intellectual property and defending their corporate identity. ULTRA is patent-pending technology for managing all types of IP in the Internet. For additional information, contact Chika Konishi, Product Manager, Intellectual Property, at Chika.Konishi@Avestar-IP.com, or on the web at http://www.avestar-ip.com.
About BIG HOUSE Studio
A leading innovator in collaborative outreach and interactive marketing, Big House has helped companies as diverse as Red Bull, Adobe, Siemens, Forbes, Lamborghini, 7x7, Wired, GenArt, eBay, Williams-Sonoma, Pony, Adidas and Avestar-IP engage with their target markets. For more information about BIG HOUSE Studio, please visit www.bighousestudio.com.
